Free Publicity With Dogs, Cats, and Rats
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Free Publicity With Dogs, Cats, and Rats
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Here's a fascinating idea.. Having noticed that there always
seemed to be many stray cats and dogs in his neighborhood, it
occurred to a clever pet shop owner that he could use cheap
animal collars and attach an advertising message to those
potential 24 hour, walking "billboards". He also dressed them up
with animal "shirts" that had his web site address printed all
over them.
After unleashing about 30 four legged "salesmen" into his
unsuspecting neighborhood, he struck advertising gold when his
local TV and radio stations noticed the unusual "phenomenon" of
"uniformed" animals. This got him thousands of dollars worth of
mass media advertising almost totally free.
Imagine the media coverage you could get if this idea was used on
a bigger scale, perhaps trying to break a Guinness World Record!
For More Unusual Web Traffic Generation Ideas,
Visit http://www.hugevoice.com or send blank email to:
mailto:subscribe@hugevoice.com
Terence Tan
Editor, Hugevoice.com
Please feel free to use this article in your website, ezine or
e- book. I ask,though, that you reproduce it in its entirety and
without alteration, including the resouce information above.
© Copyright 2002 Terence Tan. All Rights Reserved.
This article can be reprinted as long as the author's
name and website address are provided.
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